A Quick-Start Website for No Place Like Home

Project Scope: Quick Start website design

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Client Overview

No Place Like Home Seniors’ Concierge helps seniors maintain their independence through at-home concierge support. They can live their best life in the comfort of their own home. Their caregivers help with meal preparation and companionship, light housekeeping, and personal errands.

The target audience is senior citizens — married couples or widows/widowers who are looking to age in place and need support to do so. There is a high need for trust and building comfortable relationships as service providers will come into their homes. Since they’ll be considered an extension of their family, it was important for their website to show the quality and credibility of their business.

Website Objectives:
• to attract the right clients who need their unique services
• to show that they’re credible and trustworthy
• to make it easy for potential clients to connect with them


The Brand

This client had already had their branding done, but often clients need some updates or extra assets designed for their site. I use the original logo to create a horizontal version for their site, an icon for the browser favicon, and some icons for their services page.


Website Homepage

Their brand words of integrity, trust, wellness, compassion, empathy come across in the photos we chose. The goal was to not just show the types of services offered, but to show the emotion of their clients being able to stay at home.


Our mission to provide our clients with busy families, or no family at all, the greatest gift of aging in place with independence and dignity.




“Hiring someone to do your website can be challenging. Some are great at the tech and others are amazing at capturing your brand's look and feel. But to get both of those in ONE partner? That's tough. Unless of course, you hire Bonnie. She's brilliant at creating websites that meet your goals, move visitors to action, and reflect the essence of your brand DNA. Bonus... she's lovely to work with!”


Want to look and feel fabulous online?

I'd love to help. Connect with me for a get-to-know-you consult call.

Bonnie Summerfeldt

A former print magazine art director who helps other savvy professionals get more credibility and confidence online with personal branding and Squarespace websites.

https://bsdesign.ca/
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